Khayal Properties launched a luxury housing project in Bahria Phase 8, after delivering Minara on G.T Road. Khayal Properties is a real estate developer in UAE & Pakistan, specializing in providing high-quality residential apartment buildings.
Despite having a reputable background and developer, the new project faced significant obscurity in the market, resulting in minimal sales. Seeking to create a positive impact and make the project the talk of the town, Khayal Properties consulted with 9Xero Digital. After a thorough analysis, 9Xero Digital devised a 12-month marketing plan, with one component being a 15-day YouTube video ad campaign, focusing on attracting high-income buyers for luxury apartments in IXORA.
The campaign ran from March 25, 2021, to September 25, 2021.
Khayal Properties ventured into digital marketing channels for the first time, achieving great results and word of mouth for their brand. Despite the project being paused due to the death of the Group chairman, they experienced construction and successful high-value sales.
I am very happy with the work that 9Xero did for us. From digital marketing planning to execution and lead generation, they provided us with CRM, the entire plan, and great visuals.
We achieved a good impression and reach in targeted cities, including Islamabad, Rawalpindi, Lahore, and Peshawar. We obtained a good number of leads in little time.
The best thing I got from them is their availability and accessibility when we needed it.
